Shurtape celebrates a decade on TV
March 25, 2019 4:35 pmShurtape is delighted to invest in its 10th year of high profile TV advertising this Spring. The global tape manufacturer’s market-leading products, Duck Tape® and FrogTape® will be promoted on TV from mid-March and throughout April, while the company’s newest brand, T-Rex Tape, is the focus of a concurrent nationwide radio campaign. Targeting the mainstream consumer DIYer, Shurtape’s Spring campaign is a highly targeted sponsorship and ad schedule across TV and radio and will promote the three brands’ involvement in April’s National Home Improvement Month. Built around ITV’s prime daytime show Good Morning Britain, and Talksport, it will deliver huge mainstream reach, while also including supporting print and online marketing. Says Alan Murray, Shurtape UK Head of... View Article